Superior Cushioning. Extra Comfort.
Italian Engineered. 3D Memory Foam Technology.
Injected directly into the sole and studied specifically for sport trainers, the 3D Memory Foam System is designed to adapt to the foot shape, giving an extra cushioning and comfort.
80’s DNA, New Silhouette
Classic sneakers are purely inspired by 80’s basketball trainers, which defined a proper era in terms of aesthetics and lifestyle.
As we always look at the past in a critic way, aiming at bringing the best from the best into the future, we focused on creating a new silhouette (sleeker and more refined) while keeping the original DNA of the basketball style.
Italian Craftsmanship
Superior materials wouldn’t be enough to make a superior product.
Thanks to our acquired expertise, we have partnered with a family owned factory based at the heart of the biggest hub of shoemakers we have in Italy, where the majority of high-end shoes in the world are produced. The best products are always made by few skilled hands.
3D Memory Foam Technology
We have worked consistently on the shape of the last and we have adopted a 3D Memory Foam System. Injected directly into the sole, the 3D memory foam technology adapts to to the foot shape. Together with the new breed of Aloe Vera footbeds, it guarantees an extra cushioning and a superior comfort.
What's more, a good last guarantees a beautiful and natural ageing of the leather, avoiding strong creases.
How it’s Made
This is why Artisan Lab will be the best sneakers you’ll ever own
OPTIMISED LAST
Slim fit, tested for enhanced comfort.
PREMIUM ITALIAN LEATHER
Ethically sourced from one of the oldest Italian tanneries.
CHROMIUM FREE LEATHER
Chromium is one of the most dangerous and polluting chemicals.
We want your feet to be in contact only with natural materials.
3D Memory foam technology
Injected in the sole, the memory foam adapts to the foot shape, giving an incredible extra cushioning and comfort.
HANDMADE STITCHING AND LEATHER CUT
Stitching and leather cutting are crucial steps of the production process and human interaction guarantees a superior quality control.
REINFORCED TOE AND SIDES
To prevent the shoe from losing the shape without compromising on comfort and flexibility.
Aloe vera ANTIBACTERIAL FOOT-BEDS
To prevent fungus and bacteria proliferation that could cause skin ailments and odours.
REMOVABLE INSOLE WITH ARCH SUPPORT
Easily replaceable foot-beds to maintain good cushioning over the years. Perfect for wearers orthotic insoles.
